Who Runs The World..

I found this magazine on a Virgin train, and the sophisticated style of it attracted me to looking at it. I really liked the monochrome background and type, against the gold 'Canary Wharf', I would expect something like this from Canary Wharf as its a very high end business and social place in London. I love how the main text is 'Who Runs The World?' which is a line in Beyonces song about women running the world and how things have changed throughout the years from women being looked down on, to modern day where they are mostly treated the same as men. This links in perfectly with the background picture which has been art directed perfectly to suit what message they are trying to get across. The way she is posing in a dominating stance and the shadows and lighting that has been used puts across that women are becoming as powerful, or even more powerful than men. The magazine being very good quality paper also showed me that the magazine is aimed at high end business/fasion people.